Blogmatic

The title of this post is a line from the movie “Stand by me” certainly one of my favourite. In this scene Gordy, Chris, Teddy and Vern are chatting about stuff and life in general when Vern comes out with “What the hell is Goofy anyaway”. Is he a dog or a person or what?

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This sets the scene for my Facebook dilema. “What the hell is facebook anyway”. Is it a personal social networking site is it for business or is it something in between. Linkedin has a very clear identity and it is business. Facebook seems to have multiple personalities. Early on when everyone on the site was under 25 it had a very clear and distinct idea that it was for friends to connect. These days it seems to be trying to be everything to everybody and in that attempt pleasing no one.
Facebook continues to be one of the top 3 internet destinations in the world, however, if it continues to suffer from this Goofy identity crisis not knowing who they are as a social network then the decline is only just starting.

Cheers,
Ian Graham

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